Brand Manager: House Brands: Ash & Fir, Marcellin and ...
Bespoke Post - New York City, NY
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Bespoke Post is a lifestyle brand driven by the spirit of discovery. We're all about finding under-the-radar goods and guides that enrich the lives of our customers. Through our e-commerce shop, editorial content, and award-winning subscription program, we shine a light on quality products, small brands, and interesting people that spark curiosity and inspire new, richer experiences. As a Brand Manager for Bespoke Post House Brands, you will be pivotal in advancing customer engagement, brand growth, and product innovation to propel our brands forward. You'll manage a portfolio of our fast-growing brands like Ash & Fir (Home), Marcellin (Kitchen and Bar), and Wren (Outdoor Gear), while also supporting the overall brand management team with daily tasks for our apparel lines, Line of Trade and Fieldworth, as well as our travel brand, Halfday. Your responsibilities will include the collaborative development and execution of strategic assortment plans, working closely with planning and buying, overseeing sample management from SMS to studio, and executing key product launches.As an essential team member, you will partner with the team to refine brand positioning and boost sales for the brands you support. You will operate with a high level of ownership and autonomy, smoothly coordinating with departments such as buying, design, product development, marketing, and creative teams. This role demands a blend of creativity and analytical skills, empowering you to make informed decisions and effectively manage hands-on responsibilities.You will work from our NYC office at least three days per week.You will:Partner with your manager, Buyers, and Product Development teams to design comprehensive assortment roadmaps that ensure our product lineup remains innovative and relevantIdentify and recommend new product opportunities through thoughtfully crafted business casesConduct quality assurance for product descriptions, catalogs, emails, and marketing materials to ensure accuracy in naming, color, design, and pricing.Collaborate extensively with the Product Development team to acquire costing, MOQ, and delivery information for dissemination to relevant departmentsConduct in-depth research on market trends and customer preferences while monitoring competitive brands to uncover new market opportunitiesAssist in the establishment of brand guidelines, ensuring products align with overarching brand strategiesSupport the team in setting financial objectives and executing sales plans in collaboration with the planning teamOversee team spending budget management with precisionPerform business analyses and identify opportunities based on previous seasonal performanceFacilitate each stage of Product Development from concept through launch, collaborating with internal teams including Product Development, Creative, Design, Merchandising, Planning, Marketing, Public Relations, and OperationsContribute to the development of seasonal concepts and manage line plans across various categoriesAssist in the execution of product launches and marketing strategies across websites, editorials, emails, social media, and PRWork with the Creative team to ensure that the visual brand identity accurately reflects the intended positioning and remains consistent across all assetsManage SMS samples for wholesale, PR, photo shoots, and trade shows, ensuring they are well-organized and distributed efficientlyOversee sample and product information distribution to buyers for photoshootsBuild and maintain collaborative relationships across the organization with the ability to influence othersThe ideal candidate:Has 3-6 years of experience in brand management, buying, or product developmentBrings experience with vertical retail modelsIs skilled at analysis, prioritization, problem-solving, budgeting, project management, and planningHas a keen eye for great product, is ferociously curious, and has an incredible attention to detailCan look broadly at the competitor landscape, filter truth from bluster, and glean market trends and opportunitiesHas an ability to operate simultaneously and effectively in both tactical and strategic modesUnderstands domestic and overseas manufacturing processes and timelines.Is comfortable presenting to a group making sure key information is driven homeHas a positive, scrappy, and "no task is beneath me" attitude - is willing to roll up their sleeves as neededHas a collaborative personality and strong interpersonal skills - is able to work cross-functionally with all teams balancing the workloads of others with their own prioritiesThrives in a startup environment - is flexible and can adapt to shifting goals, plus skilled at handling various tasksGets as much joy from a spreadsheet as a styling deckIs organized and has acute attention to detail, deadlines, and reportingCompensation, Benefits, and Perks:Competitive salaryCompany equityOpportunity for annual bonusHealth, dental, vision, disability, and life insurance with FSA options and access to One Medical, Health Advocate, Teladoc, KindBody and TalkspaceUnlimited vacation time401k with nonelective company contribution of 3%$250 per month home office allowanceUp to $500 per year learning allowancePaid parental leaveFlexible scheduleUp to $500 annual 1:1 donation matchA free Bespoke Post box each month, plus additional discountsRegular team learning, social, and wellness events$90,000 - $100,000 a yearBespoke Post is an equal opportunity workplace and we recognize that our success is dependent on having an inclusive, collaborative team that is as diverse as, if not more than, the products we ship.
Created: 2025-02-17