Associate Athletic Director for Strategic ...

Position Summary As an integral member of the College's Athletic Department Administration, Stonehill College seeks a dynamic and innovative leader to serve as the Associate Athletic Director for Strategic Communications. This position is responsible for developing and implementing a comprehensive communications strategy that advances the College's athletic brand, engages stakeholders, and supports the success of Stonehill's 23 NCAA Division I athletic programs and over 500 student-athletes. The Associate AD for Strategic Communications will oversee the Athletic Communications team and collaborate with internal and external partners to promote the achievements of student-athletes, coaches, and the College.Essential Duties & Responsibilities: Develop and execute a comprehensive communications and public relations strategy promoting Stonehill Athletics, 23 intercollegiate teams, coaches, and student-athletes. Serve as the primary spokesperson for the Athletics Department and oversee all media relations efforts, collaborating with the Director of Athletics. Build and maintain relationships with local, regional, and national media to enhance Stonehill's presence and visibility. Direct the creation and distribution of multimedia content, including press releases, game recaps, social media updates, and promotional materials. Oversee the maintenance, development, and updates of the official athletics website and related digital platforms. Ensure consistent branding and messaging across all communication channels. Supervise the production of live event broadcasts, ensuring compliance with conference and NCAA requirements. Collaborate with external media partners to expand the reach and quality of Stonehill's broadcast productions. Recruit, train, and manage a team of full-time athletics communication and video production staff, graduate assistants, interns, and student workers. Provide professional development opportunities to enhance staff skills in communications, technology, and storytelling. Partner with internal departments, including Marketing and Communications, to align athletic communications with college-wide initiatives. Serve as the primary communications contact with conference and NCAA media relations offices. Serve as the primary communications contact for select sports, facilitating media relations, gameday operations, content creation, statistical reporting, and sport-specific communication plans. Coordinate all gameday media operations and logistics for home and away athletic events, including the recruitment and hiring of game statisticians, photographers, public address announcers, and broadcast talent. Manage the department's communications budget, ensuring fiscal responsibility and alignment with institutional goals, policies, and procedures. Bachelor's degree required, Master's preferred. 5 years of experience in collegiate athletics or a related external field preferred. Experience in athletic communications, marketing, and sports information preferred. Experience at NCAA Division I preferred.

Created: 2025-02-17